Mystica Fantasy Board

Speaker of the Dead. For the Speaker of the Dead. For the life of the Hive Queen. For xenologists. And for the fact that I find something new in it every time. That I never put it on the shelf read, but always on a pile of those to read.
I liked it as much in the early nineties as today.

Paulo Coelho spawned a number of very high-profile novels. Each has a deep and philosophical opinion, and when you look at it, there's nothing left. I am dumb and blind. Please explain to me the phenomenon of this gentleman's popularity.